You don’t need another course. You need a model that’s yours.
The app behind the Expansion Playbooks method builds your customer model, your company model, and your career model — then turns them into the talk tracks, plans, and decks you actually use. It’s in closed beta. Founding members get in first.
No card, no charge. We open doors weekly.
Whatever brought you here, the work is the same: know it cold, say it out loud, use it for real.
Every path below is the same three moves applied to a different goal. That’s the whole method — no binders, no certificates, no theory you forget in a week.
Stop cramming your resume into answers.
Most interview prep is a highlight reel recited under pressure. The people who win rooms lead with how they operate — principles first, proof behind them — and practice saying it out loud until it's theirs.
In the app · Your resume seeds a portfolio; a coach hears you rehearse your talk track; every role gets a scout brief, a strategy, and outreach written in your voice.
Your wins are invisible until you state them.
Promotions go to people whose impact is legible. Not louder — legible: wins recorded with numbers, principles that explain your judgment, and a case your manager can repeat upward without you in the room.
In the app · A wins record with real numbers, a one-pager that says what you can do, and a promotion narrative built from your actual impact.
Your customers don't buy your product. They buy an outcome.
Most CS orgs run on tribal knowledge and a health score nobody trusts. The alternative is one model of how your customers actually win — outcomes, metrics, actions, products — that every playbook, deck, and QBR pulls from.
In the app · Your customer model built from your own website in minutes, corrected by you, powering account plans, five customer motions, and decks with your name on the cover.
Walk in with their model, not a blank notebook.
Consultants earn trust by understanding the client's business faster than the client expects. Build a working model of any company's customers before the first call, then spend the engagement correcting it with what only they know.
In the app · A client's customer model from their URL, exportable artifacts they'll actually use, and a repeatable method across every engagement.
Four things. Three milestones each. That’s the whole app.
You start wherever your need is. Everything else stays one click away.
“It took about 15 minutes to go from ‘I have no idea what I’m going to say’ to a structure I could make mine. I kept the one-pager up during the call as my reference.”
Get in before the doors open.
We’re letting people in slowly, on purpose — a small group of operators shaping this before launch. Tell us where to reach you and we’ll open your door as spots free up.
No card. You’ll hear from Jeff directly, not a robot.
Prefer to work with Jeff directly?
Sometimes you want a thought partner, not an app. Book 1:1 coaching to work through your specific situation — career moves, expansion strategy, or putting the method to work on your book of business.